There are moments in entrepreneurship when you have thousands “up in the air”: completed jobs, sent invoices, and upcoming projects. On paper, everything looks good. In your bank account, at that moment, there isn’t much.
You find yourself rummaging through pockets, the car, or the desk, trying to scrape together enough change for a coffee. You don’t know whether to laugh or cry.
On the surface, you see the company, the projects, and the results. What’s harder to see is the time between a completed job and getting paid. During that gap, obligations don’t wait: people are expecting their paychecks, suppliers are waiting for their money, and you’re wondering what you can actually pay today.
Believing the money is coming is not the same as seeing it in your account. That’s why this period demands patience and a plan: clear payment terms, close tracking of obligations, and an honest estimate of how long the company can hold out.
It’s important to talk about these days without sugarcoating them. A signed deal may be a good result, but it hasn’t yet solved a very specific liquidity problem.
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